Sports Management (BBA)

Aims

The Sport Management programme sets out to provide the student with an extensive view of various sporting cases and organisations, and the skills to work in the sport marketplace, including professional and amateur sport, sport and fitness service organisations, commercial and public sport and recreational activities facilities, as well as, human resources and single athlete management. The programme intends to provide insight into the current international and European sport management practices and their application in the Cypriot sport market.

Objectives

On the completion of the course the student should be able to:

1. Understand the nature and functioning of sport organisations that belong in different areas of the sport market.
2. Assess and analyse issues and practices present in modern sport management, on an international, European and Cypriot level.
3. Apply management, marketing, business and promotion theories and principles, in a variety of cases in professional, amateur and lesuire sport.
4. Develop the intrapersonal and interpersonal skills necessary for effective communication, human resources and single athlete management, within sport organisations.
5. Critically think and analyse the current structure, nature and functioning of sport organisations, in order to provide innovations and reforms that facilitate sustainable development.
6. Solve problems that emerge in the sport management process, using the knowledge and competences they have gained.
7. Make effective use of resources and remain inquisitive, in order to maintain professional and personal development.