University of Nicosia
University of Nicosia Nicosia

Digital Communications and Mass Media (BA)

Information

Department
School of Humanities and Social Sciences
Duration
4 years
Additional Information

Concentrations:

1. Journalism,
2. Radio, TV and Digital Broadcasting Media,
3. Film and Creative Media Production 

Aims

  1. To prepare students of the Diploma and BA and B.Sc. degrees for employment in the broad areas of communications, particularly in Radio/TV and Press Journalism, as well as in areas of Corporate Communication, like Advertising, Public Relations and Marketing.
  2. To prepare students academically for continued MA studies in both the University of Nicosia M.A. Programme and in other English-speaking countries – USA and UK.
  3. To provide students with a well-rounded contemporary background in the media area – academic and practical – so they can become leading professionals in the communication business.
  4. To realise the above, the University of Nicosia aims at offering opportunities for practical applications in the University newspapers and in Cyprus radio and television channels, in commercial newspapers of the Cyprus market and in Public Relations and Corporate Communications Consultancies and Agencies.

Objectives

  1. To provide students with the technical expertise necessary for employment in professional Radio/TV stations, or other production units, in different capacities i.e. production, editing, camera work, script writing, etc.
  2. To give students a wide research background so they can work in different research capacities in media research being conducted in the market.
  3. To give students a well-organised theoretical background about the history and development of the media so they can work in media positions other than production in the market, or to pursue further academic studies.

Career Prospects

Graduates of the programme can be employed as online programme directors, social media strategists or public relations officers, reporters and producers in the mass media such as newspapers and magazines, public relations and advertising agencies, and state and private radio and TV channels. This programme will also prepare students to embark on careers in political communication and research and consultancy.

Access to Further Studies

Graduates of the programme can be accepted into Second Cycle degrees (Master’s Degree).

Program

Semester 1

  • College English    
  • Introduction to Journalism
  • Introduction to Communication Studies    
  • Microcomputer Applications    
  • Photography I    

Semester 2

  • Audio Production    
  • Computer Fundamentals    
  • Basic Writing    
  • Basic Writing    

Semester 3

  • Video Production
  • Voice and Diction – in Greek    
  • English Composition    
  • Intermediate Algebra    
  • Principles of Sociology

Semester 4

  • Accounting I    
  • Cultural Anthropology
  • Film    
  • Public Relations Principles

Semester 5

  • Business and Professional Communication
  • Radio Production    
  • Finite Maths with Applied Calculus    

Semester 6

  • Business Communications
  • Technical Writing and Research    
  • Persuasion and the Media Culture
  • Introduction to Management

Semester 7

  • Introduction to Visual Arts
  • Production and Presentation of Radio News
  • Newswriting    
  • Public Relations Methods    
  • Contemporary Political History of Cyprus    

Semester 8

  • Editing and Newspaper Production    
  • Gender and Communication    
  • Communication Law and Media Ethics