European University Cyprus
European University Cyprus

Business Studies (BBA) (Distance Learning)

Information

Department
Department of Management and Marketing
Duration
8 Semesters
Additional Information

 

Whether your passion is football or fashion, social media or travel—everything has a business side to it.  A well-rounded and flexible degree, the BBA in Business Studies trains students in practical business skills in areas such as accounting, finance, human resource management, strategy, change-management and quantitative and qualitative analysis.  The EUC Business Studies degree equips you to solve real-world problems, add value to products or services and start your own business.

Internships at top-notch companies ensure that our students gain valuable experience to fast-track their careers.  Our graduates enter the job market immediately, create start-ups or pursue continued studies in MBA programs or more specialized post-graduate degrees.

Program's Webpage

Program

General Education Requirements

English and Communication

  • Public Speaking and Human Communication
  • Writing for Business Studies
  • Business Communication in English

Humanities & Social Sciences

  • Psychology, Sociology

Business Core Requirements

  • Introduction to Business
  • Numerical Applications and Methods for Business
  • Innovation and Entrepreneurship
  • Computer Applications for Business
  • International Business
  • Strategic Management
  • Business Research
  • Undergraduate Thesis
  • Introduction to Marketing
  • Principles of Management
  • Organizational Behavior
  • Managing and Developing Human Capital
  • Fundamentals of Production and Operations Management
  • Business Statistics
  • Introduction to Financial Accounting
  • Introduction to Managerial Accounting
  • Principles of Microeconomics
  • Principles of Macroeconomics
  • Essentials of Financial Analysis
  • Corporate and Business Law I

Major Fields of Studies Electives
Students will select one (1) course from the following two courses:

  • Business Simulations
  • Placement

10 courses from at least two (2) of the major fields of study listed below:

Management

  • Contemporary Leadership and Communication
  • Leading Change and Team building
  • Sustainability Management
  • SMEs Management
  • Special Topics in Business
  • Operations and Management Science
  • Project Management
  • Supply Chain Management and Logistics

Marketing and Digital Communications

  • Social Media and Marketing Communications
  • Advertising and Sales Promotion
  • Professional Selling
  • Consumer Behaviour
  • Digital Marketing
  • Brand Management
  • Customer Engagement
  • Marketing of Services

Economics and Finance

  • Financial Management and Control
  • Money and Banking
  • Investments
  • Portfolio Management
  • Intermediate Macroeconomics
  • Managerial Economics
  • Labour Economics
  • International Economics

Hospitality and Tourism Management

  • The Hospitality Business
  • Designing and Managing Bar and Beverage Operations
  • Fundamentals of Tourism and Global Changes
  • Managing Front office, Technology and Reservation Systems
  • Revenues and Cost Control in Hospitality and Tourism
  • Contemporary Challenges in Hospitality and Tourism Development and Management
  • Managing Casino, Spa and Wellness Services
  • Research Methods and Data Analysis in Hospitality and Tourism
  • Free Electives